Verso is a home speaker concept designed with packaging and a lookbook. The name Verso is a Spanish word that comes from poetry and represents that music is full of emotions.
For this speaker concept, I researched the market and selected 4 different speakers. After analyzing their market positioning, and the needs of 4 different personas, I find the opportunity in the versatile category. For that, the design direction of this speaker is functionality, invites interaction, decorative, transportable, elegant, between others characteristics.